There's nothing imagination and collective will can't solve.
A brand campaign to expose and challenge women’s hair stereotypes. An artificial intelligence, Coda, was built to learn about hair, (style, colour, archetypes), from images of women online. The outputs of Coda were then shown to women, revealing a deep seated conscious bias within society around women’s hair, which contributes to the perpetuation of hair stereotypes. The campaign never ran and was pulled at the last minute.